上海代写创业计划书单位-上海编写创业计划书费用
目录
**章 执行摘要....................................................1
1.1 项目名称.......................................................1
1.2 项目单位.......................................................1
1.3 项目简介.......................................................1
1.4 商业模式.......................................................2
1.5 盈利模式.......................................................2
1.6 市场分析.......................................................2
1.7 发展规划.......................................................2
1.8 营销策略.......................................................3
1.9 财务评价.......................................................3
*二章 产品与服务..................................................4
2.1 传统课程.......................................................4
2.2 特色课程.......................................................4
2.2.1 礼仪品格教育.................................................4
2.2.2 体智能训练...................................................6
2.2.3 外教英语.....................................................7
2.3 保育服务.......................................................7
2.3.1 安全.........................................................8
2.3.2 营养和健康...................................................10
*三章 商业模式....................................................13
3.1 项目定位.......................................................13
3.2 商业模式.......................................................13
3.2.1 直营模式.....................................................13
3.2.2 *模式.....................................................13
3.3 盈利模式.......................................................14
*四章 市场分析....................................................15
4.1 目标市场定位...................................................15
4.2 市场容量分析...................................................15
4.2.1 民办幼稚园现状...............................................15
4.2.2 成都教育消费能力分析.........................................18
4.2.3 新都区斑竹园镇市场容量.......................................20
4.3 市场竞争分析...................................................21
4.4 消费者需求分析.................................................21
*五章 竞争优势和营销策略..........................................23
5.1 竞争优势.......................................................23
5.1.1 品牌优势.....................................................23
5.1.2 设施优势.....................................................23
5.1.3 特色优势.....................................................23
5.1.4 服务优势.....................................................23
5.2 营销策略.......................................................24
5.2.1 产品策略.....................................................24
5.2.2 价格策略.....................................................24
5.2.3 推广策略.....................................................24
*六章 组织结构和管理团队..........................................26
6.1 组织结构.......................................................26
6.2 管理团队.......................................................26
*七章 投资计划....................................................27
7.1 投资估算.......................................................27
7.2 股权转让计划...................................................27
7.3 退出机制.......................................................27
*八章 财务分析....................................................28
8.1 财务假设.......................................................28
8.2 财务预测.......................................................28
8.2.1 收入预测.....................................................28
8.2.2 成本预测.....................................................29
8.2.3 利润预测.....................................................29
8.2.4 现金流预测...................................................29
8.3 财务指标.......................................................30
*九章 风险分析....................................................31
9.1 幼儿健康风险...................................................31
9.2 经营风险.......................................................31
9.3 安全风险.......................................................32
9.4 政策风险.......................................................32